Imagine creating unique, personalized shawls you'll love wearing.
Now picture seeing your own design published for others to knit!

Shawl Design Unraveled empowers you to transform a skein of yarn into a stunning one of a kind shawl. Publish your pattern and inspire other knitters with your unique vision.

Does this sound like you?

You have ALL the ideas, but don’t know where to start?

You have beautiful yarn, your favorite needles, and you just don't know what to make. You can't find what you want to make on Ravelry (or Pinterest, or Instagram).

You've got an itch to create and maybe design something, but...

The doubts start creeping in...

    • Where do I place my increases?

    • What shape will I make?

    • Will knitters even like what I'm designing?

    • Someone probably already made my idea...

So, you put your needles away and go back to watching Netflix.

Let's kick analysis paralysis in the behind and START DESIGNING.

Introducing

A 5-week online course for knitters like you who want to learn essential pattern writing techniques and publish your own knitting patterns with confidence.

I help you think, strategize, and design your first knitting pattern like a pro.

Because endless Google searches, YouTube videos, and gazing longingly at your yarn won't help you get started.

The REAL blow-your-mind wins come from a proven design process that will...

Take your unique ideas from a sketch and turn them into reality

Learn essential pattern writing techniques and create clear, concise instructions.

Share your designs with the world and potentially earn income from your passion.

Everything within Shawl Design Unraveled starts with creating a structured approach to creativity to help you overcome challenges most new designers face and achieve your design goals.

Hey there, knitters!

I'm Ashleigh, but you can call me your shawl design fairy godmother.

Why the shawl obsession? Well, as an Air Force Veteran, process engineer, wife, mom, and champion finder-of-all-things-lost (seriously, it's a superpower!), I crave some creative zen in my life. And shawls? They're the perfect blend of relaxation and results. Plus, I've designed over 30 of them in the last six years, so yeah, you could say I'm a bit obsessed!

Remember that feeling of staring at a blank page or a mountain of yarn with zero clue where to start? Yep, been there, done that, watched the frustrating YouTube tutorials, I’ve read all the blog posts.There just isn’t much out there!

But here's the thing: designing your dream shawl shouldn't be a mystery. That's why I created Shawl Design Unraveled. It's like having a secret decoder ring for the world of shawl design (and knitting pattern design in general!).

Want to ditch the overwhelm and finally design that show-stopping shawl? Let's do this!

How can Shawl Design Unraveled help you not only develop an idea but publish your first shawl pattern?

With the perfect blend of short lessons, thorough tools and templates, and space to create on your own time

5 modules with bite-sized video lessons

My proven shawl design method is laid out in bite-sized lessons, with a new module published each week, ready to be consumed at your own pace. You'll learn practical, actionable steps to kickstart your design journey today.

You’ll have access to all the material via my online learning dashboard either via your laptop or phone

Comprehensive Workbook

My one of a kind workbook will guide you through the design process, step-by-step. Fill in the blanks, jot down your ideas, and track your progress as you bring your shawl vision to life.

Design Tools and Templates

Beyond the core curriculum, you'll gain access to practical tools like printable charts, pattern writing templates, and expert advice on technical editing and third-party submissions.

How will I give you the skills, tools, and confidence to publish your first knitting pattern?

Today (Week 1) Week 2 Week 3

Inspiration and Sketching

We’ll unpack how to:

  • Understand the construction of different shawl shapes

  • Where to place design elements

  • Brainstorming session to sketch out five different shawl ideas

  • Calculate approximately how much yarn you will need for your shawl

After this module you’ll have brainstormed what you want your shawl to look like and what yarn you want to use

Swatching and Basic Math

We’ll unpack how to:

  • Identify the types of swatches you may want to create

  • Basic math to estimate where to place design elements

After this module you’ll be creating swatches for your pattern and finalizing decisions of how your shawl will look

 

 

 

 

 

Cast On!

We’ll unpack how to:

  • Figure out your stitch counts for every row of your pattern

  • Use charting software for your specific shawl shape

  • Take notes to take while your knitting 

After this module you’ll create charts for your pattern and cast on your shawl! (The most exciting week!)

 

 

 

 

Week 4 Week 5

Inspiration and Sketching

We’ll unpack how to:

  • Understand the construction of different shawl shapes

  • Where to place design elements

  • Brainstorming session to sketch out five different shawl ideas

  • Calculate approximately how much yarn you will need for your shawl

After this module you’ll have brainstormed what you want your shawl to look like and what yarn you want to use

Swatching and Basic Math

We’ll unpack how to:

  • Identify the types of swatches you may want to create

  • Basic math to estimate where to place design elements

After this module you’ll be creating swatches for your pattern and finalizing decisions of how your shawl will look

 

 

 

Bonuses

In addition to the core curriculum, you'll receive a treasure trove of bonus materials.

Here are my favorites:

  Fill-in-the-blank worksheets as you knit along.

A one-page "cheat sheet" that provides cast on instructions (that you can use in your pattern!) for four common shawl shapes

 Printable charts for several shawl shape so you can practice charting by hand

A style guide to help you write your pattern using standard knitting terms and abbreviation

Editable Canva templates to get your pattern looking professional and ready to sell

Checklists to help you prepare your pattern for technical editing, test knitting, and publishing (save you time and $$$)

A guide to third party submissions and yarn support (This guide alone will make up for the cost of the course!)

So, rather than explain in more words, here are some stunning examples of shawls that students like YOU have made in Shawl Design Unraveled...

🤫 Sneak Peak

Here is a quick view of what you'll find inside the course!

What if you had the skills and confidence to design knitting patterns today?  

You could FINALLY...

Stop... Start...

Wasting time on endless tutorials and trial and error

Designing stunning, original shawls

Feeling overwhelmed by the design process

Building a portfolio of beautiful knitting patterns made by you

Settling for mediocre knitting patterns

Gaining confidence in your design skills

Missing out on the opportunity to share your creativity with the world

Enjoying the satisfaction of brining your creative ideas to life

WITH SHAWL DESIGN UNRAVELED YOU'll RECEIVE

5 weeks of on-the-go lessons to teach you the design process from ideation to publishing your first knitting pattern

So you...

Have the confidence that your first published pattern is a product that knitters will love to knit over and over again!

Plus these amazing bonuses:

  Fill-in-the-blank worksheets as you knit along.

A one-page "cheat sheet" that provides cast on instructions (that you can use in your pattern!) for four common shawl shapes

 Printable charts for several shawl shape so you can practice charting by hand

A style guide to help you write your pattern using standard knitting terms and abbreviation

Editable Canva templates to get your pattern looking professional and ready to sell

Checklists to help you prepare your pattern for technical editing, test knitting, and publishing (save you time and $$$)

A guide to third party submissions and yarn support (This guide alone will make up for the cost of the course!)

 

So you…

Can cut days (or even weeks!) off the design process and spend more time doing what we all love, knitting.

THE ALTERNATIVES

Let me spell it out for you,

you have a couple of options...

Option 1: DIY Approach

  • Pros: Low upfront cost

  • Cons: Time-consuming, frustrating, and uncertain outcomes.

Option 2: Self-Taught with Online Resources

  • Pros: Access to a wealth of information

  • Cons: Inconsistent quality of information, lack of personalized guidance, and you might waste time on irrelevant resources and struggle to connect the dots 

Shawl Design Unraveled is not just another online course filled with vague instructions and overwhelming videos.

 

It's a structured, supportive, and actionable program designed to help you:

  • Master the art of shawl design with clear, concise lessons.

  • Gain confidence in your design abilities through practical exercises

  • Publish your own patterns and share your creativity with the world.

 

Don't waste time on endless trial and error. Invest in your future as a knitwear designer with Shawl Design Unraveled.

Shawl Design Unraveled is perfect for you if you...

Understand the basics of knitting.

Are frustrated because you can't quite find what you're looking for when searching for something to knit.

Have the itch to try something new but don't know where to start, or have tried to design in the past and just get stuck.

Have a "CAN DO" attitude and are willing to put in the work!

Join Shawl Design Unraveled today....

and see AH-MAZING results today, tomorrow, and beyond!

Where you can be...

Today:

You’re bursting with ideas and finally have a way to get all your ideas out of your head onto paper.

What originally seemed overwhelming has turned into a crystal, cleared design plan, because you have a shawl design expert (Hi! I’m Ashleigh) by your side.

It’s all making sense!

In a month:

You’ve got your idea on paper, you’ve cast on your shawl design, and it’s looking GREAT!

You are writing your pattern using the provided templates, and it’s easier than you anticipated!

You’re getting ready to publish your pattern!

In a year:

Not only have you confidently published several shawls, you are also looking into submitting your ideas to third-party publications, and are making a little bit of extra income on the side.

You love what’s ahead!

 

Frequently Asked Questions

How long do I have access to the content for?

You will have lifetime access to this course and everything is downloadable.

In the event that I retire Shawl Design Unraveled (I have no plans to at this time), I will give you plenty of advance notice so you can gather any material that you may want.

I've never designed a knitting pattern before -- is this course right for me?

This course is perfect for you! Shawl Design Unraveled was created with brand new designers in mind. If you can knit and purl, you'll do just fine in this course.

But, I do recommend that my students knit a shawl before using someone else's pattern -- a bit of experience will help make the entire course easier!

When does the course start?

Right away! As soon as you purchase the course, go check your email. You will have a welcome email in your inbox that will get you started!

Can I just figure it out on my own?

You sure can! That’s what I did! But, it’s taken me almost six years to come up with this proven process - I sure wish someone had been around to teach this content back when I was starting!

How is Shawl Design Unraveled delivered?

Shawl Design Unraveled is an online course that you can access on your computer or mobile device.

You will have access to all modules and resources when you sign up, and you will have lifetime access to all the content that will allow you to work at a pace that suits you and your lifestyle.

Each lesson contains a video, and many lessons include PDF resources to support your learning. You can download all learning materials onto your device if you prefer.

My schedule is packed! Am I going to be able to find time to take the course?

This course is designed to give you material over the course of five weeks (because it can be overwhelming to have everything thrown at you on day 1). But, you will have lifetime access to the course (and any future updates), so you can work at your own pace whenever you can fit it into your schedule.

I'm not good at math! Will this course be too advanced for me?

Most math used in this course is fairly simple, and we usually use a worksheet or spreadsheet to break it down.

Will I be able to make my investment in the course back through designing patterns?

This completely depends on you! I will be the first to admit that selling patterns can be hard work, especially when you are first starting out and don't have a large audience. BUT I am providing you with several resources that can help you recoup the costs of the course.

  • A guide to submitting to third party publications and requesting yarn support --third party publications are a great way to make a bit of money up front for your pattern. Usually once you turn your pattern into the third-party, you'll recieve compensation for your pattern, and the third-party will tech edit, photograph, and publish your pattern. Once a certain time period is up (usually six months, or one year), you often have the oppportunity to publish the pattern under your name. This way you make a guaranteed sum of money up front for your pattern, you save money on tech editing and photography, plus you can publish your pattern and make more sales! But, you need a great submission to get your name in the door -- I help provide tips and tricks to get you started! Plus, I provide advice for requesting yarn support (hello, free yarn!).
  • Checklists for the tech editing, test knitting, and publishing process -- checklists help ensure you save money when tech editing because they help remove/eliminate easy errors in your pattern, and the other checklists will save you lots of time and headaches when it comes to publishing your pattern!

How much time will I need to dedicate to the course?

Students typically spend one to two hours a week reviewing the pre-recorded content and working on homework. The longest (but most fun part!) is knitting your shawl, and the time it takes to knit your shawl completely depends on the complexity of your shawl and how quick of a knitter you are.

By the end of five weeks, your shawl will likely be partially or almost done - although I have had a couple of speedy students be completely done with their shawls when they complete the course!

What if Shawl Design Unraveled doesn't work for me?

Shawl Design Unraveled is the course for you if you are committed to learning how to design your first knitting pattern (in shawl form!).

If, within the first 30 days of the class, you don't feel as if the course is preparing you adequately to design your first shawl, just send me an email, show me you've put in the work, and I'll refund your investment, no questions asked (okay, I might ask a couple of questions, but just so I can make the course better in the future!).

Yes, you can stay in the slow DIY lane...

Doubting yourself, staring at blank knitting needles, and Googling “How to design knitting patterns” without any plan of attack…

Or you can join Shawl Design Unraveled, a course for knitters excited to take their hobby to the next level.

This is your chance to be bold.

To unleash your inner creativity.

And to fall in love with creating completely one-of-a-kind knitting patterns over and over again.

 

What stands between you and the knitting pattern designer you can be? (not to mention something that is just plain fun!)

… A conscious choice to invest

in lifelong transferable design skills

in your creativity

in yourself.

WITH SHAWL DESIGN UNRAVELED YOU'll RECEIVE

5 weeks of on-the-go lessons to teach you the design process from ideation to publishing your first knitting pattern

So you...

Have the confidence that your first published pattern is a product that knitters will love to knit over and over again!

Plus these amazing bonuses:

  Fill-in-the-blank worksheets as you knit along.

A one-page "cheat sheet" that provides cast on instructions (that you can use in your pattern!) for four common shawl shapes

 Printable charts for several shawl shape so you can practice charting by hand

A style guide to help you write your pattern using standard knitting terms and abbreviation

Editable Canva templates to get your pattern looking professional and ready to sell

Checklists to help you prepare your pattern for technical editing, test knitting, and publishing (save you time and $$$)

A guide to third party submissions and yarn support (This guide alone will make up for the cost of the course!)

 

So you…

Can cut days (or even weeks!) off the design process and spend more time doing what we all love, knitting.

TERMS AND CONDITIONS AND PRIVACY POLICY

© Ashleigh Wempe Designs